Do you love burgers and looking to create an opportunity out of it? Yah! We have got good news. Take advantage of this golden opportunity to start a BurgerMan franchise and expand your entrepreneurial journey.
In this article, we’ll dive deep into the BurgerMan business with capital requirements, fee, profit, and step-by-step guidelines to get this franchise – and answer some common questions about the chain.
- Industry: Food and Beverages
- Founded: 2006, by Sunil Cherian
- Franchise Fee: Rs. 5 lacs + GST
- Royalty Fee: 6.78% + GST
- Floor Area: 200-1000 sq. ft.
- Agreement Period: 100 months
- ROI: 5X of its investment in 100 months
- Total Initial Investment: Rs. 25 lacs – 35 lacs
Table of Contents
Overview of BurgerMan Franchise
Founded in 2006 by Sunil Cherian, BurgerMan is one of the renowned food and beverage chains, that has specialty in serving a range of Burgers, Sandwiches, Salads, Small plates, Drink & Shakes, and Desserts. The chain has a wide presence of over 15 franchise outlets in Tamil Nadu and Karnataka.
With a bold vision to serve varieties of Indianized flavor fast food items, the franchise strives to stand out by being your go-to spot for fresh, light and guilt-free food any day.
Over the period, BurgerMan has garnered a large customer base, mainly in South India, and has received several awards and recognition from multiple media houses. It has helped the BurgerMan chain build a famed food joint and establish itself as a prominent player in this industry.
Please continue reading if you are passionate about the food and beverages franchises & this little snippet about the BurgerMan chain excites you.
We will offer comprehensive and well-researched information regarding the BurgerMan chain, along with its price, fees, profit margin, and—most importantly—the reason “Why” you need it.
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BurgerMan- The Journey
Its journey from flipping affordable burgers in a 25 sq. ft. kiosk to opening up more than 15 other outlets across southern India has helped the chain to build a strong relationship with its customers.
Within no time from its launch, BurgerMan expanded into over 130 kiosks in 5 years and sold millions of delicious burgers. As BurgerMan penned many success stories and appeared in national news, he hit the pause button in 2014, added an element of jazz, and then became the author of BurgerMan 2.0.
Key facts on BurgerMan
| Sr No. | Type | Private |
| 1 | Trade Name | BurgerMan |
| 2 | Industry | Food and Beverages |
| 3 | Founded | 2006 |
| 4 | Founders Or Parent Company | Sunil Cherian |
| 5 | Corporate Headquarters | Chennai |
| 6 | Number of locations | Over 15 locations |
| 7 | Area served | Multiple locations in Southern India |
| 8 | Model | Grab-N-Go, Hyperlocal, and Hybrid |
| 9 | Services offering | Burgers, Sandwiches, Salads, Small plates, Drink & Shakes, and Desserts |
| 10 | Revenue | Unknown |
| 11 | Website | https://www.burgerman.in/ |
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Why to choose a BurgerMan Franchise?
If you have reached to this section and still searching for promising reasons to start a BurgerMan chain, then let me simplify it for. You may get confused after looking and searching for multiple food franchise option. However, We believe that, you have checked the background of this burger chain, which we have mentioned above in this article.
In this section, we would try to explain specific USP or reasons to start this chain. Let’s us jump in;
- Flexible franchise model:
- The BurgerMan chain offers affordable franchise models, and anyone passionate about the food industry can take up this franchise by investing between Rs. 25 lakhs and Rs. 35 lakhs.
- Affordable food range:
- The franchise provides a wide range of pocket friendly and delicious food ranges to its consumers, enabling them to garner customers from every categories.
- Leverage on enormous customer base:
- BurgerMan has established themselves as trusted brand among its consumers by providing authentic and delicious yet affordable food range. At present, BurgerMan has Trust of more than million loyal customers – PAN Southern India.
- Online and Offline Marketing Support:
- BurgerMan chain provides an extensive support to its outlet holders by offering industry standard online and offline marketing support.
- Awards and Recognition:
- BurgerMan has been awarded and recognized by several media platforms for its services.
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How much does a BurgerMan Franchise Cost?
To start a BurgerMan franchise, one would at least require an initial investment of Rs. 25 lacs to 35 lacs and a dedicated floor area of over 200-1000 square feet to set up a brick-and-mortar retail space. This initial investment for BurgerMan does cover the franchise fee, marketing fee, and other necessary expenses.
The above initial investment may vary depending on the chosen model, city, and there are other cost such as staff fee, electricity charges, and commercial space charges may affect the initial cost to setup one.
Nevertheless, the BurgerMan franchise cost in India may range from Rs. 25 lacs to 35 lacs.
BurgerMan Franchise Fee
The franchise fee for the BurgerMan is Rs. 10 lacs plus GST(From April 2023). Furthermore, to qualify financially, franchise candidates and their partners/investors must have minimum investment capacity of ₹25 lacs to ₹35 lacs.
Additional Cost for BurgerMan
Typically, to run and maintain a BurgerMan outlet, one must adhere to their standards and are liable to pay a few additional costs such as Royalty fee, advertisement fee, maintenance fee, and a few other investments.
The on-going royalty fee for BurgerMan chain is 6.78%, which will be paid by the Franchisee to the Company calculated on total turnover.
| Types of Investment | Grab n Go | Hyperlocal | Hybrid |
|---|---|---|---|
| Franchise Fee | ₹ 10 Lacs + GST | ₹ 10 Lacs + GST | ₹ 10 Lacs + GST |
| Termed As | Quick Service BurgerMan | High street BurgerMan | BurgerMan + Cloud Brands |
| Floor Area | 200-300 sq. ft. | 500-600 sq. ft. | 900-1000 sq. ft. |
| Team Size | 4 + 1 | 5 + 1 | 7 + 1 |
| Set up Cost | ₹ 20 lacs | ₹ 25 lacs | ₹ 35 lacs |
| Ideal for | Food Courts, IT Parks, Cinemas, Airports, Metros & etc | High Rental / Fast Casual Outlets | Affordable Rental / Casual Dinning Experience |
| Agreement Period | 100 months | 100 months | 100 months |
| Royalty Fee | 6.78% + GST | 6.78% + GST | 6.78% + GST |
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Is BurgerMan Franchise Profitable?
Starting a franchise or business can only go further, if you are solving a problem, offering unique and great products at competitive price. We all tend to seek and start a profitable and worry-free business, and why not, we are putting our hard-earned money into it.
The profitability of any food franchise may proven highly beneficial, if the chosen location has;
- High customer footfall,
- Immense franchise support
- Wide range in menus
Nevertheless, considering the BurgerMan growth prospects, brand value, robust outlet network & its supply chain, and rapid digitization would definitely help the franchisee owner to churn an impressive profit margin.
According to the BurgerMan chain estimate; With an investment averaging Rs. 25 Lakhs, one may anticipate a return of up to 5X over 100 months franchise period.
BurgerMan Franchise Profitability Explained
We will try to explain more about the profitability of BurgerMan with a simple example, and yes, it could vary depending on the chosen model and city. Assuming, you have opened an outlet in a good area and with given expenses, achieved these numbers throughout the years;
| Type of Cost | Amount |
|---|---|
| Sales/month | ₹ 7,50,000 |
| Raw Material Cost (Max 35%) | (₹ 2,62,500) |
| :Gross Profit | : ₹4,87,500 (65%) |
| Rent | ₹75,000 |
| HR(12 hrs) | (₹ 1,20,000) |
| Utilities | (₹ 26,250) |
| Misc. | (₹ 15,000) |
| Marketing | (₹ 15,000) |
| Aggregator | (₹ 54,000) |
| Discount/Promos | (₹ 30,000) |
| Royalty(8%) | (₹ 60,000) |
| :Net Profit | ₹ 92,250 (~12%) |
What are the support offered by BurgerMan?
- Site analysis and its future growth potential
- Pre-opening and Franchisee associate trainings
- Vendor Development, Supply Chain Management, Marketing
- Periodical Customer Experience (CX) audits
- Supply raw materials & packaging materials support
- New menu development, design and procurement
Requirements to Own a BurgerMan Outlet
- Interested applicants are advised to follow the company standards and maintain their legacy.
- One should be ready to invest at least Rs.25 to 35 lacs to set up a BurgerMan outlet.
- Interested franchises should not alter the menu item, as it may lead to disrupt the brand value and standard.
- Store setup support will be provided by the Company to maintain Brand Standards.
How to get BurgerMan Franchise?
Once you meet the BurgerMan chain requirements, then getting this Burger joint is moderately easy, as long as there are no other BurgerMan centers within a specific area. However, to get BurgerMan outlet, interested prospect has to visit its official website and fill in the required details in franchise form.
Fill in the required details such as Name, Email ID, WhatsApp Number, Preferred city, Investment range, and other necessary info.
- BurgerMan Email ID: franchise@burgerman.in
Need free consultation from us?
Connect with our team on WhatsApp – +91 8299718216
Final Takeaway
BurgerMan is one of India’s renowned and fastest growing food and beverages chains. With more than 15 years of Expertise, brand presence & value, affordable and large menu range, and robust supply chain through a network of partners has helped this chain to grow enormously across the domestic market.
To become a BurgerMan chain owner, one may require an investment of ₹25 lacs to ₹35 lacs and a floor space of 200-1000 sq. ft. and can start your entrepreneurial journey. Nevertheless, if you too keen about profitability, then BurgerMan offers an interesting program for its franchisee owner, and one can certainly anticipate a return of up to 5X over 100 months franchise period.
Then, what are you waiting for? Go and grab this opportunity and start your entrepreneurship journey.
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FAQ
How much does it cost to open a BurgerMan Franchise?
Ans: To open a BurgerMan chain, one would at least require an initial investment of ₹ 25lacs – 35 lacs. There are some other cost involved and a few of them are list below;
Franchise Fee: Rs. 10 lacs + GST(From April 2023)
Royalty Fee: 6.78% + GST
Floor Area: 200-1000 sq. ft.
Agreement Period: 100 months
ROI: 5X of its investment in 100 months
Total Initial Investment: Rs. 25 lacs – 35 lacsHow much does a BurgerMan Franchise owner make?
Ans: According to the BurgerMan franchise estimate; With an investment averaging Rs. 25 Lakhs, one may anticipate a return of up to 5X over 100 months franchise period.
